PDF Header

Packaging licensing

Bundling in packaging licensing helps you optimise your product packaging licensing fees, reduce product packaging licensing costs and reduce the administrative burden on businesses. This is achieved by negotiating discounts for large quantities. In addition to the good prices, you benefit thanks to our legally secure contracts!

The benefits for you:

Cost reduction:  
Strengthen your competitive position through attractive conditions.

Reduction of effort:  
Save time through legally compliant fulfilment of the requirements from the Packaging Act with minimal effort on your part.

Knowledge advantage:    
Benefit from our professional support and many years of experience.

Prepared contracts:  
Benefit from negotiated contracts with a contract design that benefits those involved thanks to our team of experts.

Bundle your packaging licensing across borders in Germany and Austria.


How to participate

Information on the procedure:

  • Get in touch with us using the contact form below
  • You will then receive all the necessary information on bundling packaging licensing 
  • Once a year, you give us your binding quantities so that we can then carry out the combined negotiation.

All further steps, including negotiations with the dual systems, are handled by Handelsmarken GmbH, a subsidiary of Markant AG, in a professional process that is transparent for all participants.

Legal certainty is guaranteed in all matters. The legally compliant drafting of contracts is managed centrally and professionally for the benefit of the participants. This also ensures a professional review of the licence agreements, taking into account all relevant legal provisions, rulings and Central Agency Packaging Register (ZSVR) requirements.

Development of licence volumes of all bundling partners in tonnes

Since Markant launched its "packaging licensing bundling" service in 2008, the number of participating companies has increased by about 15 percent annually and stands at almost 350 companies for 2023 – and this is likely to continue to rise.

There are already more than 500 interested parties for 2023. This means that the quantities of bundled packaging are also developing strongly. While around 99,000 tonnes were recorded in 2021, this figure will rise to more than 130,000 tonnes in 2023.

Gesamtmengenentwicklung VPL

Request for our service packaging licensing


Thank you for your inquiry. The data you provide will be collected and stored electronically to process your request. You can find more information about the handling of your data and data protection in our Privacy notice.