Packaging licensing
The bundling in the area of packaging licensing helps you to optimise your licence fees for the packaging of your products, to reduce the costs for the licensing of product packaging and to reduce the administrative effort for companies. This is achieved by negotiating discounts for large quantities. In addition to the good prices, you benefit thanks to our legally compliant contracts!
Bundling of packaging licensing for 2027
With the bundled packaging licensing, the packaging volumes of all participating companies are centrally pooled, so that suppliers and retailers receive better terms in contract negotiations and can significantly reduce their workload. In this way you save time and money and can thus considerably strengthen your own competitiveness.
Benefit as well from the well-founded expertise and the time savings in the lawful handling of packaging licensing. There is also a major advantage in the reduction of effort through the bundled licensing of the packaging. The legally compliant contract ultimately only has to be concluded bilaterally with the system provider by the company. The negotiated licence fees are independent of the individually contributed volume of the company.
Information about the procedure:
- Register with us using the contact form provided below
- Afterwards you will receive all the necessary information regarding the bundling of packaging licensing
- Once a year you provide us with your quantities on a binding basis so that we can then conduct the bundled negotiation.
All further steps, as well as the negotiations with the dual systems, are handled by Handelsmarken GmbH, a subsidiary of Markant AG, in a professional and transparent process for all participants.
In all respects, legal certainty is ensured. Legally compliant contract design is centrally and professionally managed for the benefit of the participants. A professional review of the licensing contracts, taking into account all relevant legal requirements, rulings and ZSVR requirements, is also ensured.
Calculator packaging licensing Germany
So that you can check how the bundling packaging licensing affects your prices, you can enter your fractional quantities in kg in the quantity calculator and then see which licensing fee you would have to pay if you were to participate in our bundling packaging licensing.
Please note: The prices are based on the contracts for the current year and apply to licensing in Germany. We renegotiate the fractional prices every year in the last quarter, so we cannot show you any prices for the future.
Price calculation for Germany (2026)
Total price:
Your advantages
Cost reduction
Strengthen your competitiveness through attractive conditions.
Reduction of effort
Save time through legally compliant fulfilment of the requirements of the Packaging Act with minimal effort on your part.
Knowledge advantage
Make use of our specialist support and many years of experience.
Pre-prepared contracts
Benefit from negotiated contracts designed in favour of participants, thanks to our team of experts.
Cross-border
Bundle your packaging licensing across borders in Germany and Austria.
Development of quantities in the bundling packaging licensing in tonnes
We are proud to present to you the development of the quantities in our “bundled packaging licensing”. The graphic shows a continuous increase in the bundled licensed quantities, which underlines the growing acceptance and trust of our partners in our service.
Since Markant introduced its “bundling of packaging licensing” service in 2008, the number of participating companies and the quantities contributed for bundling have risen annually and currently stand at more than 400 companies for 2025 – with the trend continuing to rise. As a result, the quantities of bundled packaging are also developing strongly. While around 64,000 tonnes were recorded in 2020, the figure is more than 140,000 tonnes in 2025.
Do you need an authorised representative?
The EU Packaging Regulation (PPWR, EU 2025/40) has been in force since 12 August 2026. It also introduces new requirements for extended producer responsibility (EPR).
Producers within the meaning of Art. 3 para. 1 no. 15 letters c and d PPWR who are established in the Member State and who make packaging or packaged products available for the first time in the territory of another Member State directly to final customers must, pursuant to Art. 45 para. 3 PPWR, appoint by written mandate an authorised representative for extended producer responsibility who is established in that Member State. For producers established in third countries, the Member States may provide for a corresponding obligation of appointment.
The authorised representative fulfils, on behalf of the producer, the obligations arising under the respective national EPR system. These may in particular include registration with the competent national authorities, the required quantity reports, as well as other administrative tasks related to extended producer responsibility. The scope and specific design of the tasks to be performed by the authorised representative are additionally determined by the law of the respective Member State.
Our partner AuthoriseMe supports you as an authorised representative in fulfilling your statutory EPR obligations in Germany simply and reliably. If you need an authorised representative for extended producer responsibility in other EU countries, AuthoriseMe can also provide support here.
Exclusive benefit for Markant partners: Register via the link on One Globe and use the promotion code. This will give you a 5% discount on the authorisation solution from AuthoriseMe.
Open a free account now and start your request to appoint an authorised representative.
Link: to the AuthoriseMe portal
Code: markant
Price list: Link to the price list
Inquiry about our service packaging licensing
Webinar PreZero SPOT in cooperation with Packaging Cockpit
Erfahren Sie in unserem Webinar mehr über PreZero SPOT in cooperation mit Packaging Cockpit und erhalten Sie spannende Einblicke in aktuelle Lösungen rund um nachhaltige Verpackungen. Simone Balogh (PreZero) stellt das Tool vor und berichtet aus der Praxis.
Webinar PreZero SPOT in cooperation with Packaging Cockpit
Erfahren Sie in unserem Webinar mehr über PreZero SPOT in cooperation mit Packaging Cockpit und erhalten Sie spannende Einblicke in aktuelle Lösungen rund um nachhaltige Verpackungen. Simone Balogh (PreZero) stellt das Tool vor und berichtet aus der Praxis.